The Membership Guys

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Getting Value from Live Events as a Membership Site Owner

When you’re running an online business like a membership website, the idea of going to live events as a way of growing that business may be counterintuitive when you’re spending so much time behind your computer screen.

However for membership site owners; conferences, workshops, mastermind days and other such events hold potentially even greater opportunities than for other kinds of businesses; and in this episode I talk a little more about how you can extract huge value from regularly attending live events.

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Top Reasons Why People Join a Membership Site

Why do people join membership sites? 

The process from them initially hearing about your site for the first time to pressing the ‘Buy’ button and actually entering your community can sometimes be a long one…

And if you asked your members why they joined your membership, it’s highly likely that you’ll get varying responses…

This is because people join memberships for many different reasons…

It could be that you offer live training, they might want to take advantage of your member only perks or maybe it’s a particular course that’s caught their attention… 

Whatever the reason, it’s important that you know, as this will inform how you grow your membership…

From marketing and content creation to member experience.

So if your new to the game and trying to figure out how to tick all the boxes to entice people to join your membership site…

Or you’re a seasoned membership owner and unsure why your members chose you… 

Hopefully we can help!

Here are eight top reasons why people join a membership site…

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Will a Membership Site Provide Passive Income?

These days ‘Passive Income’ seems to be the pot of gold (quite literally!) at the end of the entrepreneur rainbow. So it’s not surprising that people might think and hope that a membership site is a good way to achieve this.

But the short, honest, answer to this frequently asked question is actually no, I wouldn’t say a membership site was the best way to achieve passive income – although it can certainly be a lot more passive than a service business.

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