On June 20th, Facebook officially announced that they are trialling the option for Group admins to charge a recurring subscription fee to their members.
This is definitely a huge move, and one that capitalises on the fact that there are already many membership owners using Facebook Groups “unofficially” for their paid community.
So what does this mean for the membership industry?
Should we all pack up our things and move our memberships over to Facebook?Read More
So your membership is ticking along nicely, you’re bringing in new members at a steady rate (and they’re sticking around too), you’ve got your systems and processes nailed and everything is running like clockwork.
There are a few different paths you can take for growing and scaling your membership business; but in this episode I want to talk about my favourite approach, one that’s perfectly suited to the membership model.
And that is creating an ‘ecosystem’ of products and services with your membership smack-bang at the heart of everything.Read More
Most memberships in the online space feature some form of video content.
But the question of where to host these videos continues to confuse many membership site owners.
In this episode of The Membership Guys Podcast, I delve into the 6 main options you have for hosting your membership videos and give my definitive recommendation (as well as what the absolute no-no is when it comes to video hosting)Read More
MemberPress has quickly become one of our favourite membership plugins due to its strong feature set and ease of use. In this review we’ll take a look at both the good and bad aspects of the plugin, including it’s features, cost, member management and user friendliness.Read More
Trying to pick the right WordPress membership plugin can be a painstaking process.
It’s harder still if your expectations and understanding of what a membership plugin will and won’t do are unrealistic.
In this episode I go through the 5 things you need to understand before you even start shopping for a membership plugin, in the hopes that it will make the whole process easier and save you some frustration.Read More
Choosing which domain name to host your membership site on should be a simple decision.
But it’s easier said than done – as evidenced by the fact that this question comes up perhaps more than any other in both our free Facebook group and our own paid membership.
And when you dig into it, it’s understandable why people struggle with this choice – as where your membership lives has greater implications than you might realise.
In this episode of The Membership Guys Podcast – I drill down into the pros and cons of each of these choices and give you all of the info you need to make your decision.Read More
Retention is king when it comes to membership sites. After all, for recurring revenue to be impactful, it needs to actually recur!
We’ve talked several times on the blog and podcast before about ways to increase retention, and it’s definitely a topic that we could easily spend hours on!
But it’s one thing to talk about improving retention and another thing to actually implement, so in this article we’re taking a look not at why retention is important, but at some tools you can use to up your retention game and reduce your membership churn (and no, you don’t need to be using all of them!)Read More
With our community of thousands of membership owners, we see the same patterns emerging when it comes to wrestling with membership site tech.
People starting their site build and then 6 months later they’re still stuck, spinning their wheels, trying to get everything perfect and making no progress!
Often they’ll blame this on the technology being too tough, but more often than not it’s because of their own unrealistic expectations.
In this episode of The Membership Guys Podcast, I give a kick up the backside to anyone stuck with the tech side of building their membership site.Read More
Building a membership website is a sizable undertaking.
Wrestling with technology, creating content, building your audience and generating buzz to ensure a successful launch; it takes a lot to get your ducks in a row.
However if you’re already able to bring some of those elements to the table from day one – such as an already established audience who are eager to buy from you, or a wealth of content curated from past projects; then it’s entirely possible to have your membership site up and running a lot quicker than you may think.
Realistically, you can have a fully functional website up, running and ready to take paying members in less than 24 hours.Read More
A membership website consists of several moving parts; and in addition to increasing the technical considerations of getting everything working, this also means that the costs of starting and running a membership can really add up.
While a well-run membership will quickly recoup those startup expenses and cover the ongoing operating costs; it helps to know what you need to budget for.
In this article, we’re going to cover the one-off and recurring costs involved in starting and running a membership website.Read More