Choosing the right membership plugin is a task that’s easier said than done.
There is no “one size fits all” best membership plugin for every situation, and so the process of deciding which to go with involves identifying your specific needs and then narrowing down the options; however making the final choice often requires you to dive deeper.
To help you be sure you’re making the right choice, here are 8 questions you should ask before you purchase your membership plugin.
Email automation can massively power up the marketing of your membership site or online course; enabling you to trigger various different actions and email sequences according to how your leads and your customers behave.
Here are 4 automation sequences that will help beef up your email marketing.
Live content is a great way of delivering ongoing value to your membership without the level of upfront work and other hassles that typically go into producing courses, tutorials or other types of “pre-made” content.
However including this type of content in your membership does add a new wrinkle to worry about – member attendance.
If the turnout for your live membership calls is low, this can directly affect the quality of what you’re producing; not to mention being demoralizing to you and possibly even be discouraging for other members who may interpret poor attendance as a sign of a disengaged community.
In this article, I look at the top 9 ways that you can increase live call attendance…
Welcome to the first ‘edition’ of the Membership Toolkit – a monthly round-up of our favourite tools, tech and teachings for online membership owners.
Each and every month we’ll be highlighting everything from plugins and platforms to software and services, books and blogs to courses and conferences; giving you our top recommendations for what will help you and your membership business.
So, let’s dive in with the very first Membership Toolkit recommendations for June 2020…
Members join for the content, but they stay for the community.
While anecdotal, this trend can often be observed in memberships of all shapes and sizes.
However while the community aspect of most memberships is the glue that holds things together, that certainly doesn’t mean you can slouch when it comes to creating content.
Sales is not a dirty word – it’s the lifeblood of membership sites! If you want to have a successful membership, you’re going to need to recruit some members.
How do you recruit members?
By selling your product to them. It’s as simple as that!
Even if you hate the idea of selling, it’s essential if you want to grow your membership.
So, we’ve put together some tips and tricks that will help you boost your membership sales in a way that even the most sales-shy people can stomach.
Read on for five of our favorite tactics and strategies that can push your membership sales upwards.
In the early days of running your membership, you’ll find yourself preoccupied with the day to day, short-term stuff.
How many new members did we get this week? Have we had any cancellations? Do I have enough time to get this new piece of content out to members?
However once things have settled and stabilised then it’s time to think bigger in terms of how you’re going to scale and grow your membership over the long term.
When that time inevitably arrives, here are the 6 key areas you’ll need to focus on…
When you either have a large amount of content inside your membership, or you’re continuously adding new content on a regular basis – there’s a real risk of overwhelming members.
And when members are overwhelmed, they’re less likely to stick around.
This is where having a smart approach to your membership content strategy is crucial…
When it comes to offering trials of your membership site or online product, opinions tend to be divided between those who consider it a smart strategy and those who believe you shouldn’t give anything away, no matter what.
We’re big fans of utilising trial periods as part of your pricing strategy; however we recognise that they’re not something which will necessarily be right for everyone.
If you’re still on the fence, here’s some food for thought to help you determine whether to implement trials into your own strategy.
Starting a membership is exciting, nerve-wracking, and everything in between, but how do you know if it’s the right choice for you?
The decision to start a new membership site is not one to be taken lightly.
It’s a big commitment – and one that can be tricky to back out of once your membership is up and running with paying subscribers.
So it’s important you start a membership for the right reasons and fully understand the type of business you’re getting into.